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Students playing a Plinko game on the Rollover stand during Freshers Week
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Rollover Plinko and scratch cards on campus

We supplied brand ambassadors and sampling staff for Rollover's Freshers Week tour, running a Plinko game and scratch card giveaway across universities and student hubs.

Brand
Rollover
Staff type
Brand ambassadors, Product sampling staff, Event staff
  • 23Colleges and universities
  • 24Visit days

What we did

Rollover, the UK's leading hot dog company, took an interactive Freshers Week activation to 23 colleges and universities, combining games, giveaways and brand education as students settled into campus life. We supplied brand ambassadors and product sampling staff to run it across 24 visit days, from Luton Sixth Form College and University of Salford to UWE Bristol, Oxford Brookes and Newcastle.

  • Visited 23 colleges and universities, with the University of Surrey on the route twice
  • Covered campuses including St Mary's University Twickenham, Brunel, Kingston, Hertfordshire, Leeds and Kent
  • Ran both Coleg Sir Gâr campuses, Graig and Pibwrlwyd, and Cambridge Regional College in Huntingdon and Cambridge
  • Ran the Plinko game, inviting students to drop a coin and win prizes, handed out on the spot
  • Ran a scratch card giveaway with free Rollover products to win
  • Brought a costumed character onto the team at UWE Bristol
  • Guided interested students to the Rollover sales team and shared brand education alongside the games
  • Matched Rollover's fun, approachable image in every conversation

Taking a brand on tour to campuses? Our freshers week staff and nationwide promotional teams mix games, giveaways and brand education.

Brand ambassadors handing out prizes at a university activation
Scratch card giveaway for Rollover products at a student hub
Branded Rollover tour stand surrounded by students on campus
Ambassador explaining the game to a group of first-year students
Rollover team engaging students outside a university building
Students winning free Rollover products from the scratch card giveaway

Want a game-led tour that students will queue for? Get a quote today.

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