Campaign Snapshot
The Brief
Free Spins, A Big Giveaway And Two New Admiral Venues
300 Free Spins. A £2,500 giveaway. Two brand new Admiral Slots venues getting ready to open their doors. Our promotional staff supported Admiral on new venue launches at Preston Grange in North Shields and North Finchley in London, running a four-day activation window across two consecutive September weekends to drive opening-day awareness, local footfall and sign-ups for the big prize draw.
Across each new venue, our two-person brand ambassadors team worked eight-hour shifts handing out Admiral-branded flyers and merchandise to passers-by on the leaflet distribution runs, communicating the 300 Free Spins welcome offer, driving entries to the £2,500 giveaway drawing on 26 September, and introducing the Admiral Slots gaming experience to local audiences from the North East down to North London. Branded tees and jackets on. Weather-ready. Approachable and energetic from the first flyer to the last.
On The Ground
How Our Staff Supported Admiral Slots
- ▸Delivered 16 promotional shifts across two Admiral Slots new venue launches
- ▸Covered Preston Grange in North Shields and North Finchley in London
- ▸Worked two consecutive weekend windows across September
- ▸Handed Admiral Slots branded flyers and merchandise to local passers-by
- ▸Communicated the 300 Free Spins welcome offer at every conversation
- ▸Drove awareness and sign-ups for the £2,500 giveaway on 26 September
- ▸Introduced the Admiral Slots gaming experience to new local audiences
- ▸Represented the Admiral brand in supplied branded tees and jackets throughout
- ▸Held an approachable, energetic presence across every 8-hour shift
