Since 2007 EXECUTIONAL have been delivering in store product sampling campaigns across a range of locations, including department stores and supermarkets. In store sampling enables you to target at point of purchase, thus increasing sales and brand awareness.
In Store Product Sampling
In store sampling is designed to not only increase awareness of your product but to drive interest at the point of purchase and really drive sales at the selected stockists. By giving a hands on demonstration or tasting you not only increase awareness, but can drive social interaction including word of mouth and social media engagement. EXECUTIONAL can devise a sampling campaign that does that. Implemented correctly, is creative and stands out.
How We Can Help…
Supply Experienced Event ManagersProvide Local Product Sampling Staff
In Store Product Sampling Scheduling
All Logistical Considerations
Provide Detailed On-line Activity Reports Where Required
Industry Leading Rates With No Hidden Costs Or Inflated Management Fees
What We Sample In Store…
Types Of In Store Samplers Executional Provide…
- Brand Ambassadors
- Event Managers
- Promotional Staff
- Product Demonstrators
- Chefs / Cooks
- Waiters/ Waitresses
- Experienced Bar Staff
Why Choose EXECUTIONAL?
Implementation
EXECUTIONAL operate an always available mentality. We are available and working 24 hours a day, 365 days a year to make sure your in store product sampling campaign runs like clockwork. We will speak to event managers and product sampling staff on a daily basis, speak with on-site contacts, branded event stands are being displayed correctly and stock is replenished. Whatever is needed to make the campaign a success, we will do!
Detailed Reporting
EXECUTIONAL understands that feedback from a campaign is a crucial element. After every campaign we can create a detailed report that is easy to view and easy to share among your colleagues.
This report can contain a variety of information including customer feedback and photography (or even video) from the activity. This gives you the information you need to understand the success of the campaign.
Full Event Management
Being a full service agency, we can manage the whole sampling campaign for you. This is particularly useful when you are sampling in multiple locations and cities at the same time or during a roadshow.
- Team Leaders and Supervisors
- Setup days, including assisting to erect:
- Stands
- Pop-up gazebos & displays
- Promotional vehicles
- Stock management
- Cash/card sales
- Logistics & fulfilment
Our event team leaders also take on a staff management role. This ensures the team of samplers are meeting their key deliverables.
