Concourses · Forecourts · Peak hours
Train Station Promotional
Staff.
Train station promotional staff and brand activation teams for concourses and forecourts across the UK. We supply ambassadors, sign-up teams and offer teams timed to the morning and evening peaks.
Train station brand activation teams, timed to the morning and evening peaks.
On the concourse since 2007
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Roles on the concourse
Six roles in a busy station.
Stations reward roles that get a message across in seconds or give people a reason to pause.
Multi-station bookings come with a coordinator who keeps every station to the same brief and the same timings.
Station brand ambassadors
Ambassadors who front your campaign on the concourse, starting quick conversations, answering questions and steering people towards the stand or the offer. See our brand ambassadors.
Activation and stand teams
Staff for a branded space on an allocated pitch: a launch, a game, a photo moment or a product on show. The team runs it through both peaks and packs down to the station's timings.
Forecourt teams
Outside the entrance, where there's often more room for a branded set-up. Passengers arrive at a walk rather than a run, so dwell time is longer.
Sign-up teams
Passenger details, app downloads and competition entries collected on your form while the offer is explained. See our data capture staff.
Offer and voucher handouts
Printed offers and vouchers into hands at the doors and on the platform approaches, driving trade to nearby shops and services. More on leaflet distribution.
Multi-station coordinators
One experienced lead pulls a campaign across several stations together on the day. Leeds, Birmingham and London can all go live on the same morning.
Why brands and rail operators book us
Cleared, briefed and on time.
Right to work and ID checked on everyone. Employer's and Public Liability cover on every booking, and DBS checks or risk assessments on request for the station's paperwork.
We cut your brief down to what fits a passing commuter in your target audience: the brand, the one reason to stop and the next step to take, plus the station's own rules.
Every team member is paid through our PAYE, with National Insurance and HR in-house and all your stations on one itemised quote.
Geo-tagged check-ins before the first rush, live attendance tracking and a 24/7 support line answered day and night. Every station is staffed when the trains start arriving.
Where we fit
Your pitch, our people.
Commuters don't stop, so the message has to work on the move: one line, one offer, one reason to look up, and a smile for the person who shakes their head. Get that right and a station builds brand awareness, putting your brand in front of more people in an hour than almost anywhere else.
We match headcount to the footfall, position the team where the flows meet and keep the walkways clear, as the station requires. The station booking, branding and any set-up stay with you or your agency. The people, their briefing and the day itself stay with us.
Stations we've worked
Mainline to commuter stops.
Teams come from the staffing hub nearest each station, across 40 hubs in the UK. Running at a station not listed here? Tell us in your quote request.
Checks and cover
Insured and ready.
From the concourse
Station campaigns we've staffed.
Launches, sign-up drives and offer pushes at UK stations, from one forecourt to a dozen concourses on the same day. See all recent work →
Verified feedback
Booked for the morning rush.
Booking, step by step
From your station list to a team on the concourse.
Stations, dates, the peaks you want covered, the roles and headcount per station, and the pitch you've booked.
Station by station and shift by shift, with no hidden fees.
Drawn from the nearest hub, with high-footfall experience first and a coordinator on multi-station days.
A short, sharp brief, the station's rules, and a check-in before the first train of the peak.
Get a quote
Get a quote for train station promotional staff.
Request a quote
Request your station quote.
Tell us the stations, dates, the peaks you want covered and the roles each station needs. We'll send a quote itemised by station and shift.
Buyer questions
Station pitches, peaks and teams: your questions.
Who books the space in the station?
Normally the brand or its agency, through the station operator or the media owner that sells promotional space there. Each station has its own pitches, sizes and rules.
When is the best time for station marketing?
The morning and evening peaks, when passenger numbers are highest. Mornings suit a quick message or an offer for the day ahead; evenings suit sign-ups and weekend offers, when people have a little more time. Most station shifts are built around one or both peaks.
What kind of activity works in a station?
Anything that lands in seconds or gives people a reason to pause: ambassador-led launches, sign-ups for apps, ticketing and other services, competitions, photo moments, food and drink offers and handouts. It is experiential marketing at commuter speed. Keep the set-up small enough that the walkways stay clear.
Can you hand out samples at stations too?
Yes. Putting product in commuters' hands has its own page: see sampling in train stations. Sampling can sit on the same booking as ambassadors or a sign-up team on the same pitch.
Can you run several stations on the same day?
Yes. Each station is staffed from its nearest hub, a coordinator keeps them to one brief, and the whole run sits under one booking and one itemised quote.
Do you work for rail operators as well as brands?
Yes. Rail operators book concourse teams and train station event staff for ticketing offers, new services and passenger information, and the same checks, briefing and tracking apply.
Do you build stands or produce materials?
No. Stands, branding, uniforms and printed material come from you or your production partner; we supply and manage the people who work with them.
Which stations do you cover?
Mainline and regional stations across Britain, from 40 staffing hubs. Recent campaigns have included London King's Cross, Birmingham New Street, Manchester Piccadilly, Liverpool Lime Street, Leeds, and stations in Cornwall and Plymouth. Name the station and we'll build the team around it.