About Executional.
Event staff, brand ambassadors and promo teams for UK brands and the agencies behind them. Founded in December 2007, and still run by the people who started it.
We turn your plan into people on the ground
Staffing is the whole of what we do. Agencies bring the idea, brands bring the product, and we supply the faces that carry both out to the public.
Eighteen years, a register past 6,000, forty hubs and upwards of 3,000 clients on, that job is unchanged.
December 2007
Nearly two decades of event and promotional staffing, across every kind of brief.
6,000+ on our books
Picked for each job by skill set, track record and where they live, not simply by who is free that day.
Forty hubs, one standard
Every major UK city has a local team on our books, and a Glasgow job gets exactly the treatment a London one does.
3,000+ brands and agencies
One-off launches through to programmes that run for years, booked direct or through an agency.
We started Executional to fix the staffing gap we kept seeing
Tim founded the company in December 2007 after five years working both sides of the industry. He had been on the ground as a brand ambassador and an event manager, and in-house at a promotional agency, where he watched strong creative ideas come undone over last-minute staffing.
What he set out to build is easy to describe and hard to keep up: a staffing partner agencies and brands can rely on every single time. The right people, properly briefed, exactly where and when they are needed.
Where the name comes from
Executional marketing is the discipline of turning strategy into action: producing, launching and running a campaign live once the plan has been signed off. It is the point where a plan meets the public, and the point where staffing makes or breaks it. That stage is the reason we exist.
I'd rather be the person you think of early in the planning than the one you find on Google at 11pm the night before.
Tim, Founder Plan your staffing early →We take briefs like these every week
Different sizes and sectors, one starting point. You tell us what the day needs and we cost it, often with only days to go.
Send us yours →Five-day show at ExCeL
"We need 50 people for our conference in London, all five days."
Registration, delegate hosts and stand teams: see our conference staff.
Three-city sampling day
"Thirty people sampling in Manchester, Glasgow and Leeds, next Thursday."
Local teams from our hubs in each city, picked for the job: see our brand ambassadors.
Nationwide roadshow crew
"Event managers plus a sampling team for a tour of the country."
The same crew for the whole route if you want it: roadshow marketing.
Store booking street team
"A street team in every region, driving eye test bookings into our stores."
Out on the pavement, talking to passers-by: street marketing.
We work to earn the next booking, not just this one
Nearly two decades in, most of what we do comes down to three habits. They are why clients stay with us campaign after campaign.
Service that never clocks off
Quotes usually come back within hours, broken down item by item, and no hidden fees. While any shift is running, someone is contactable around the clock, late finishes included, making sure staff get home safely.
Clients who come back
Space NK, Emmi, Popeyes and Stella Artois have each booked us for more than one campaign. Farmhouse Ice Cream has worked with us for around eight years.
Fair to the people we send
We run PAYE in house, covering pay, tax, NI and HR, and our staff are paid promptly. People who are treated well turn up well, and your customers notice.
Creative and experiential agencies account for a lot of the work we take on. The concept and client stay theirs; our part is the crew and every shift they work. Brands book us direct as well.
Book your next campaign →We handle the checks, the pay and the cover
The groundwork behind each placement, kept off your to-do list.
See how we work →Papers seen before shift one
We see each person's Right to Work and ID ahead of their opening shift.
Insured job by job
Employer and Public Liability insurance: we hold both on each job we run, large or small.
PAYE run by us
Our own office processes wages, tax, NI and HR for every person we supply.
A brief written for you
We write a bespoke brief for each campaign and go through it with staff before they attend a shift.
Shift days watched live
A reminder pings each person ahead of the shift, a geo-tag records them arriving, and we follow attendance in real time.
Extra checks if you need them
Some jobs need extra paperwork. If yours does, DBS checks are available on request, and so are risk assessments. For food or drink work we can add hygiene certification or alcohol licensing.
We have staffed campaigns for brands you will know
Fashion, drinks, gaming, motoring, music and retail: a few of the names whose campaigns carried our staff.
They have helped us achieve a lot of great activations and the team are always super reliable and enthusiastic. Executional are always our go to!
Amazing service from start to end! The team of six (street team) were eager to provide as much assistance as possible on the day. Would highly recommend Executional and we will certainly be using them again in the future!
Tell us what is coming up and we will staff it
Where, when, which hours and how many: that's the lot. Your itemised quote normally lands within hours.
Head Office Line 0113 479 0075 · London office 0203 026 1069
Executional Ltd, registered in England and Wales, company number 06426765. Registered office: Building 5, Carrwood Park, Selby Road, Leeds LS15 4LG.
