Brand Activation.
Face-to-face teams for product launches, pop-ups, store openings, sampling drives and national tours, supplied to brands and their agencies since 2007.
a brand activation agency that puts the right people on the ground
, matching confident, friendly staff to your product, your audience and your venue, then managing every shift right up to the final wrap.A single pop-up over a weekend or forty-plus shifts across five cities: you bring the idea, we bring the faces that carry it.
Budweiser Bud Live | Reading, Leeds, Creamfields Festivals 2026
Every kind of brand activation, one staffing partner
Launches, tours and everything in between.
Brand activations come in many shapes. Here are eight formats we put people on, each team picked for its skills, experience and location.
Launches & Pop-Ups
Opening weekends for pop-up shops and product launches, with hosts on the door, demonstrators at the counter and greeters keeping the queue moving.
Store Openings
Launch-day teams for new shops, there from the first customer through the door to the close of the opening weekend.
Sampling Activations
Getting product into hands at events, in stores and at transport hubs is the job of our product sampling teams, with every sampler briefed before the first shift.
In-Store Activations
Counter takeovers, demo points and promo teams inside retailers. Every in store brand activation is run by staff briefed on the range.
Roadshows & Tours
One campaign moving city to city as a roadshow brand activation. Want one crew at every stop? Tell us and we will price for it.
Festivals
Sponsor bars, branded zones and giveaway tents on festival sites. See how we staff festival brand activations from the gates to the main stage.
Street & High Street
Roaming crews and hand-out teams for busy shopping streets and city squares. Our street marketing page has the detail.
Stations
Commuter-hour teams on concourses, sampling or handing out to people on the move as a train station brand activation.
From brief to live activation in four steps
Whether a brand sends the brief direct or an agency sends it for them, it follows the same path, for a single launch day or a run of weekends across several cities.
Share your objectives, locations, dates and hours, plus roughly how many people the plan calls for. The concept stays yours.
A fully itemised quote normally follows within hours, covering every day rate, each shift's hours and the on-costs, with nothing hidden and billing fixed in advance.
Once you approve the quote, your account manager is named, people are hand-picked to fit the job by our ops team, and every one of them is briefed on your product and key messages.
Staff get shift reminders and check in on arrival, a project manager oversees the job, and 24/7 support stays on until the final shift.
Why brands pick us as their brand activation staffing agency
A lot of our bookings arrive via creative and experiential agencies, who keep ownership of the creative work and the client account, then use us as their brand activation staffing agency for people and shifts.
Our operations team selects people on skills, experience and location, never simply on whose diary is empty.
Our in-house team runs PAYE, tax, NI and HR, so nobody on your side handles timesheets.
The more notice the better, though we can still find people at short notice when a launch date moves.
Brand activations, staffed coast to coast
Forty hubs, one way of working.
With 40 UK hubs and 6,000+ registered staff on our books, brand activations are covered nationwide, so a brief in Glasgow is handled exactly like one in Brighton. When sites are near one another, one person can often cover a few, leaving fewer people to brief.
What a brand experience agency puts on the ground
The people behind the experience.
Choosing a brand experience agency is really choosing the faces your customers will meet. Below are the roles we fill, alone or mixed into one crew, with event managers or campaign leads looking after bigger bookings.
Every campaign carries Employer and Public Liability insurance, and nobody is deployed without a Right to Work and ID check. Risk assessments are provided if you ask.
Recent work from our brand activation staff
Fresh from the field, shift by shift.
Pop-ups, festival sites, depot tours and arena nights from the last few months, all staffed by our own people. See all recent work →
Reporting is a bespoke extra, charged separately and shaped around what your campaign requires.
Happy to work in your own platforms and apps.
Or we design bespoke forms and return the results to you.
Settled with you and listed in the quote prior to confirmation.
Get a quote for your brand activation team
As a brand activation agency we price from your brief: objectives, locations, dates, hours and headcount. Day rates, hours and on-costs come broken down, with no hidden fees.
Send us your activation brief.
Tell us where, when, for how long and the headcount. Extra detail means a sharper quote.
