exhibition staff preparing protein shakes at a stand at ExCeL London

Recent WorkLondon

The Organic Protein Company Protein sampling at the Natural and Organic Show

We supplied exhibition stand staff for The Organic Protein Company at ExCeL London, preparing whey and Pure Plant Protein shakes and capturing visitor details over two show days.

Brand: The Organic Protein Company
City: London
Venue: ExCeL London
Staff type: Exhibition stand staff, Team lead

2Show days
72Sampling hours
4Stand staff

What we did

The Organic Protein Company brought its flagship organic whey range and the UK debut of Pure Plant Protein to the Natural & Organic Show at ExCeL London. We supplied exhibition stand staff to sample both ranges across the two show days.

A team of four, including a team lead and all holding Level 2 Food Hygiene certificates, worked 9-hour shifts on both days, 72 sampling hours in all. A virtual briefing before the show meant they arrived knowing the products, the brand story and the launch messaging.

Served 2,000 samples across the two show days
Prepped fresh whey and plant protein shakes with electric frothers at the stand's sampling counter
Handed pre-packed sachets to interested visitors and explained the Pure Plant Protein launch
Captured qualified visitor details on the on-stand Lead Capture App
Referred detailed product questions to the TOPC team on the stand
Monitored protein, milk and cup stock through every shift
Kept preparation and sampling areas clean and allergen-safe

For food and drink stands at big shows, our exhibition staff in London bring sampling and data capture skills to the show floor.