Retail and department stores
In Store Brand Activation Teams
An in store brand activation is promotional work inside a retailer, with staff on the shop floor representing your product, demonstrating it and talking to customers at the fixture.
We supply the people who do that work: brand ambassadors, product demonstrators, sampling staff, merchandisers and event managers for multi-branch campaigns. Bookings run from one store for a day up to thirty branches across a weekend.
One campaign can cover a single store or a whole estate in one day.
Fully itemised. Day rates, hours and on-costs, no hidden fees.
In post as soon as you sign off the quote. Support around the clock in every store.
Our operations team pick on skills, experience and location.
One briefing form and one document keep every branch aligned.
Right to work and ID checked. Employer and Public Liability on every campaign. DBS checks and licensing available when asked.
Our own payroll team runs PAYE, tax, NI and HR.
Late-arriving store dates are still taken on.
A paid, made-to-measure extra, settled before you confirm.
Responses are super quick and always provides great service and exceptional staff.
Verified client review
Staff we supply
Who Works The Shop Floor
Retail activations hinge on the moment a customer stands in front of the product. Every role below works for a single branch or a whole estate.
Shop Floor Teams
Shop floor teams stand for your product at the fixture, put across your key messages and handle questions about the range.
- Engaging customers at the display or in the aisle
- Sticking to the lines in your brief
- Directing customers to the fixture that stocks your line
Suits: beauty, technology, homeware, premium food and drink
Live Demo Staff
Live demo staff show the product in action, the best route for anything that sells once people see it working.
- Demonstrating the product live all shift
- Talking through features and fielding questions mid-demo
- Offering the product for customers to try
Suits: appliances, kitchenware, gadgets, beauty tools
Trial And Tasting Staff
Sampling staff let customers try the product in store, often the fastest way to a first purchase for food, drink and beauty.
- Preparing samples and offering them on the floor
- Explaining the product while customers try it
- Pointing customers to where it is stocked
Fixture And Display Teams
Fixture teams work on the shelf itself: setting the display, correcting facings and making sure your line is stocked and presented as intended.
- Setting displays and point of sale material
- Correcting facings and filling gaps on shelf
- Working to your planogram
Rollout Coordinators
Multi-branch campaigns get an experienced coordinator working next to the teams. They run the logistics, hold every store to one brief and stay in contact with each branch through the day.
- Running the day’s logistics
- Keeping the team in step through the shift
- Liaising with each store manager on the day
Larger campaigns
Multi-Branch Rollouts
A campaign across twenty or thirty branches is a coordination job as much as a staffing one. Our campaign leads and event managers take on the logistics, line up the teams and keep in touch with every store.
Staff come through our 40 UK hubs; neighbouring branches are often covered by the same person. Want one team for the whole rollout? Ask, and the price is built on that basis.
Where we work
Retailers We Have Worked In
Every name below comes from a campaign we have run.
Stores and estates include:
Retailers not listed are handled just the same. Give us the fascia and the branch count and we will plan the team.
Recent work
Retail Campaigns We Have Staffed
Four store campaigns from our recent work.
Premium Food Hall Teams
Luxury chocolate presented on a department store floor.
Get a quote
Tell Us The Retailer And The Dates
Send the retailer, branch list, dates and staff per store. Expect an itemised price, usually within hours, showing rates, hours and on-costs.
