Steve Madden Pink jumpsuits on Oxford Street
Our promotional team wore pink branded jumpsuits for a filmed street stunt and flyer drop that drove footfall to the Steve Madden Oxford Street store.
- Brand
- Steve Madden
- City
- London
- Venue
- Oxford Street, Soho and Covent Garden
- Staff type
- Promotional staff, Leafleters
What we did
Steve Madden wanted to drive footfall to its Oxford Street store and raise awareness across key London shopping areas. We provided leafleting and promotional staff for a two-part street activation in central London: a filmed brand moment outside the store, then a flyer drop across the surrounding streets.
The same promotional team covered both parts, starting outside the store and then moving out across Oxford Street, Soho and Covent Garden.
- Dressed in eye-catching pink branded jumpsuits and trainers
- Carried oversized Steve Madden shopping bags outside the Oxford Street store
- Performed a lively, stylised moment that was filmed for campaign use
- Moved on across Oxford Street, Soho and Covent Garden with branded flyers
- Stopped passers-by for a chat and encouraged them to visit the store
- Kept a confident, fashion-forward presence that matched the brand's bold, youthful style
Turning heads on the high street is easy with our leaflet distribution in London teams and street marketing stunts.
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