CT1 Mascot rotations at the Coventry Arena

What we did

C-Tec, maker of CT1 and a leader in sealants and construction adhesives, showed its full product range to trade merchants from across the UK at the NMBS Exhibition, held at the Coventry Building Society Arena. We supplied a costume character performer to bring the CT1 mascot to life on the stand across both show days.

One performer wore the CT1 mascot costume, supported by a chaperone throughout, covering 14 live hours in character across the two days. Costume time was worked in 20-minute rotations with 15-minute breaks.

• Wore the CT1 mascot costume on the stand across both exhibition days
• Greeted trade merchants visiting the CT1 stand in a positive, friendly way
• Offered photo opportunities with attendees throughout each day
• Handed CT1 leaflets to interested visitors passing the stand
• Kept the CT1 character persona consistent through every rotation
• Worked to the agreed 20-minute costume rotations and 15-minute breaks, with the chaperone on hand

For exhibitions in the Midlands, our promotional staff in Coventry balance high energy with careful costume safety, and our costume characters bring brand mascots to any show floor.