2
Days On Site
14
Live Hours
1
Mascot Character
20
Min Rotations
Campaign Snapshot
Client: CT1 (C-Tec)
Sector: Construction
Activity: Exhibition Mascot
Location: CBS Arena, Coventry
Staff Type: Costume Character Staff
Duration: 2-Day Exhibition
The Brief
Bringing The CT1 Mascot To Life
EXECUTIONAL supplied a costume character performer to support CT1 at the NMBS Exhibition, held at the Coventry Building Society Arena.
C-Tec, the manufacturer of CT1, is a leader in the sealant and construction adhesive industry — and at this exhibition, the team were showcasing their full range of products to trade merchants across the UK. Our role was to provide a dedicated mascot performer to bring the CT1 character to life on stand.
Costume character work at trade exhibitions requires a careful balance of energy, stamina and safety. Our performer worked within 20-minute costume rotations with 15-minute breaks, supported by a chaperone throughout the two days in Coventry.
On The Ground
What Our Staff Delivered
- ▸Wore the CT1 mascot costume across both exhibition days
- ▸Engaged positively with visitors to the CT1 stand
- ▸Offered photo opportunities with attendees throughout the day
- ▸Distributed leaflets to interested individuals passing the stand
- ▸Maintained character persona consistently throughout the exhibition
- ▸Worked within agreed costume rotations with chaperone support
