Right Click Tech Lead qualification on a tech expo stand

What we did

Right Click Tech Ltd., a managed IT services provider, exhibited at the JTrade Business Expo at Alexandra Palace in London, an event focused on business networking with a targeted technology audience. The stand was built around meaningful conversations, so we supplied a brand ambassador to give exhibition sales support, covering visitor engagement, lead qualification and data capture.

One brand ambassador worked the stand through the exhibition day alongside Right Click Tech's on-site manager, who took the detailed consultations.

• Welcomed stand visitors warmly and professionally throughout the exhibition day
• Introduced attendees to Right Click Tech and its managed IT service expertise
• Talked through cybersecurity, cloud solutions, VoIP systems, IT support and commercial printing
• Identified potential business clients and qualified leads for follow-up
• Collected each visitor's name, company, phone number and email address
• Handed out promotional materials to support each conversation
• Passed serious enquiries to the on-site manager for detailed consultations

For business expos across the capital, our exhibition staff in London turn busy aisles into qualified leads, and our data capture staff make sure every contact is recorded.