Morseal Promoting a 3-for-2 offer in ITS stores

What we did

Morseal, the high-performance sealant and adhesive from C-TEC, ran a limited-time 3-for-2 offer in selected ITS Stores. The aim was to educate customers, show the product working and drive purchases at the till through confident face-to-face conversations. We supplied product demonstration staff and brand ambassadors to run the promotion in store.

• Set up a branded Morseal demonstration desk with a pull-up banner in each store
• Displayed Morseal sample tubes beside the desk
• Used demo cards to show customers how the product applies
• Welcomed every customer entering the store
• Explained Morseal's benefits and high-performance features in plain language
• Promoted the 3-for-2 offer with branded leaflets
• Pointed interested customers to the tills to complete their purchase

Running a trade counter promotion? Our London promotional staff are ready to brief, and our in-store retail activations turn a counter offer into sales.