4
Tour Days
102
Live Hours On Tour
3
UK Town Centres
100%
Free To Attend
Campaign Snapshot
Client: Yellow Bus Events
Sector: Family / Community Events
Activity: Dino Bus Activation
Location: Dereham, Norfolk
Staff Type: Crew
Duration: 1 Day Activation
The Brief
The Dino Bus Rolls Into Dereham
Stomping back in, this time in Norfolk. The Dino Bus rumbled into Dereham town centre for the next stop on its 2026 tour, and EXECUTIONAL was back on board to keep the prehistoric party running smoothly. We supplied event staff and brand ambassadors in Dereham to support Yellow Bus Events on this one-day, free-to-attend family activation.
From dinosaur-mad toddlers to curious grown-ups, our team welcomed every visitor, kept the crowd flowing, and made sure the Dino Bus delivered the same big-smile experience it’s known for. Eight and a half hours of family fun, friendly faces and roaring good times in the heart of Norfolk.
On The Ground
What Our Staff Delivered
- ▸Welcomed families and members of the public to the Dereham Dino Bus activation
- ▸Met and greeted children with a warm, fun and approachable manner
- ▸Supported gentle, interactive visitor experiences across the day
- ▸Helped maintain a smooth crowd flow around the activation
- ▸Represented the brand professionally across a free-to-attend community event
- ▸Supported general event delivery to ensure visitors left with a memorable day out
