MG Motors Electric cars on show at Bluewater

What we did

MG Motors brought its national electric vehicle tour to Bluewater Shopping Centre in Kent, with a sustainable driving showcase in the middle of the centre's shopper traffic. We supplied promotional staff to draw visitors to the MG display, talk them through the cars and turn their interest into competition entries and scheduled test drives.

• Drew shoppers over to the MG display with enthusiasm and interactive experiences
• Gave visitors an up-close look at the MG5 EV Long Range and the MG4 EV XPOWER
• Guided each visitor through the technology and sustainable mobility story behind the range
• Showed how the cars blend technology with practicality for everyday driving
• Promoted the Bluewater shopping spree competition to passing shoppers
• Signed up competition entries from interested visitors at the stand
• Booked interested drivers into scheduled test drives

Touring shopping centres in the south east? Our Kent event staff bring energy to car displays, and our roadshow marketing teams keep a national tour consistent from stop to stop.