We expanded Gilbertson & Page’s visibility, sharing samples and brand stories with a responsive public at Crufts 2023
For our second year, we successfully ran an engaging exhibition staffing campaign for Gilbertson & Page Ltd, a distinguished family company that has been manufacturing quality dog food since 1873. Our objective was to increase brand awareness and encourage product trials by the general public at Crufts 2023.
We set up stands with dedicated team members, who drew the public’s attention, communicated key marketing messages, handed out product samples and leaflets, and facilitated small bag purchases. Whenever possible, they introduced interested customers to Gilbertson & Page Sales Managers for in-depth discussions. Our effective strategy not only bolstered the brand’s esteemed reputation but also introduced potential customers to Gilbertson & Page’s exceptional products, upheld since 1884.