The Entertainer Costumed characters and staff across the UK

What we did

We work with The Entertainer on activations across the UK, supplying promotional staff including costumed characters, product demonstrators and chaperones matched to each event and location. The aim is to build the toy retailer's brand presence and customer engagement, from in-store events to home visits for competition winners.

Staff are picked from our nationwide database to fit each activation, and every team member gets pre-event information and on-site support.

• Costumed characters for in-store events and Early Learning Centre openings
• Product demonstrators and chaperones supplied for each activation
• Home visits for competition winners at private addresses
• Promotional activity inside The Entertainer stores and in shopping centres
• Pre-event information and on-site support for every team member
• Staff selected to suit the requirements of each activation
• Close work with The Entertainer so every activation fits its brand values and campaign goals

For campaigns that span several locations at once, our nationwide promotional teams can be matched to every venue, and our costume characters bring the fun.