Case study · Rapid delivery and retail
Gopuff Delivers WirelessWireless Festival | 200+ Shifts | 3 Festivals
The story in brief
Gopuff took over the touchpoints at Wireless Festival, from the main entrances to a VIP area and a photo container. Our team ran more than 200 live shifts across three Wireless Festivals in London and Birmingham.
- Client
- Gopuff
- Sector
- Rapid delivery and retail
- Format
- Festival sponsorship activation
- City
- London and Birmingham
- Venue
- Wireless Festival
- Staff type
- Festival staff, Brand ambassadors, Event managers
01
The brief
Gopuff was behind Gopuff Delivers Wireless and needed a team across several touchpoints at three Wireless Festivals in London and Birmingham.
Every team member had to fit the event's objectives and atmosphere, from the entrances to the VIP area.
02
What we did
We presented a festival staff portfolio to the client for approval, so each person was matched to the event.
Once approved, the team received detailed training packs, introductions to their event managers and a full on-site induction.
On every shift, staff checked in through our staffing platform, with our head office supporting the team throughout.
Amazingly fast and efficient service from Tim and the team! All ambassadors have had such positive feedback from clients and consumers.
03
How it ran
- Main entrances: the team welcomed festival-goers and handed out branded materials.
- VIP area: staff managed the VIP area at the Sound Tower for VIP guests.
- Photo experience: the team ran a photo experience in a specially designed container, so festival-goers left with a photo to take home.
More than 200 live shifts ran across the three festivals, with roles, check-ins and head office support organised the same way at each one.
Where it ran
London and Birmingham
Wireless Festival
- LondonWireless Festival
- BirminghamWireless Festival
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Running a brand presence across a festival site? We will staff every touchpoint.
Why Executional
- 2007Established
- 6,000+Staff on our books
- 3,000+Clients
- 40UK staffing hubs
- 4.9Rated on Google
- 24/7Support
