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Admiral Casino

Admiral Casino Amplifies Excitement with EXECUTIONAL’s Vibrant On-Street Promotions!

Admiral Casino aimed to increase awareness and customer visits to their Adult Gaming Centers, particularly focusing on new venue launches. The campaign was set to align with the end of each month, capitalizing on high foot traffic and consumer interest.

Campaign Strategy:

  • Public Engagement: Promotional staff interacted with the public near Admiral Casino venues, informing them about ongoing promotional offers and the casino’s services.
  • Promotional Offers Communication: Highlighted attractive offers like 300 free spins for new customers and two £2500 cash giveaways, one during the campaign and another later in the month.
  • Brand Ambassadorship: The team played a crucial role in representing Admiral Casino, answering queries, and encouraging visits to the venue.

Execution:

  1. Effective Staff Training and Management: EXECUTIONAL provided a team of well-trained staff, capable of engaging with the public and effectively communicating excitement about the casino’s offerings.
  2. Active On-Street Promotion: The team was stationed in proximity to Admiral Casino venues, directly engaging with potential customers and inviting them to experience the casino.
  3. Coordination and Client Liaison: Worked closely with the on-site client team to ensure alignment with Admiral Casino’s promotional goals and brand image.

Impact:

The campaign successfully boosted interest and foot traffic to Admiral Casino venues. The on-street promotional activities, coupled with the enticing offers, effectively drew in new customers. The staff’s energetic and informative approach played a key role in creating an inviting atmosphere, encouraging public participation and enhancing the overall visibility of the casino’s brand.

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