
Specsavers Thousands of activations across the UK
We managed Specsavers' promotional activity nationwide, coordinating thousands of monthly activations from the Shetland Islands to Brixham with briefed staff and regular reporting.
- Brand
- Specsavers
- Staff type
- Promotional staff
What we did
Specsavers asked us to run its local promotional activity across every region of the UK. Our head office team coordinated the promotional staff behind thousands of activations each month, including Northern Ireland and remote areas.
- Briefed staff in detail before each promotional activity
- Made courtesy calls to each Specsavers store ahead of activity
- Kept in touch with stores on live days for feedback and support
- Sent weekly reports and monthly summaries with field photographs
- Ran a dedicated HR team around the clock to manage staff
- Suggested extra activity linked to Wimbledon and the FIFA World Cup
If you need consistent coverage across many sites, talk to our team about nationwide promotional teams.
Related
- Promotional staff
- Case study: Specsavers Concierge Programme
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- Street marketing
- Leaflet distribution
Need promotional coverage across the whole UK? Get a quote today.
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