Keeping railway safety front of mind (with a little help from Whistle the Dog)
At the 166th Great Yorkshire Show in Harrogate, Northern and Network Rail teamed up to deliver important rail safety messages to tens of thousands of visitors.
EXECUTIONAL was right there to support, bringing a friendly, memorable touch to serious topics.

What We Got Up To
- Mascot Magic: Brought Whistle the Dog to life, with a chaperone on hand to guide and keep things running smoothly.
- Crowd & Comfort: Managed busy photo moments and made sure the mascot stayed cool, hydrated, and ready to keep the fun going.
The Impact
With around 35,000 visitors a day, this activation proved the perfect way to get Northern’s safety messages across in a friendly, approachable way.
Looking to activate your brand with energy and style?
EXECUTIONAL brings it to life — one crowd-pleasing interaction at a time.































