On-campus student marketing targets students at the very heart of their university day by positioning our staff inside of the University Union and throughout campus. This gives you full access to the entire student population and allows for much more integrated activity than targeting entrances and exits alone.
Build An Amazing On-Campus Student Promotion…
Being on campus gives much greater scope for creating an amazing and more importantly enticing promotion. Having space to place promotional trailers, mobile sampling units or complete experiential event rigs means the possibilities are endless. Campaigns such as on-campus product sampling, leaflet distribution, product demonstrations will be carefully planned by our account managers. But don’t worry, it doesn’t have to be a full experiential campaign as eXecutional can provide as much or as little as you need. We can happily accommodate a single university promotional day or a multi-location roadshow.
What We Do…
- Cherry Picking Your Top University Campuses
- Targeting The Key University Union Areas
- Comprehensive Activity Planning
- Detailed Promotional Staff Selection Process
- Rigorous Briefing And Training Sessions For All Staff
- Industry Leading Rates With No Hidden Charges
Planning
Taking your initial brief your account manager will create an on-campus student marketing campaign matching your objectives and budget. They will advise you on footfall, locations, best timings and the required promotional materials. All our campaigns are provided in a fully transparent activity proposal allowing you to see exactly what we are providing backed up with comprehensive activity reporting.
Campaign Implementation
All our on-campus student marketing will be performed by our local promotion staff. Our regional managers will select promotional staff with local knowledge who are of a similar age to the students we are targeting. All off-campus student marketing will be overseen by our experienced team leaders responsible for managing the promotional staff during their shifts.
Post Activity Reporting
Your account manager will discuss the best strategy for reporting on your student marketing activity. Offering private online activity reporting blogs or detailed data matrix portals we will have a reporting solution matched to your needs.
