MORSEAL | ITS Stores | Promotional Staff
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MORSEAL | ITS Stores | Promotional Staff

Boosting Sales with In-Store Engagement
EXECUTIONAL supported the in-store promotion of MORSEAL, C-TEC’s high-performance sealant and adhesive, across selected ITS Stores.

With a November-only 3-for-2 offer, the aim was to educate customers, showcase the product, and drive immediate purchases through confident face-to-face interaction.

On the Ground

  • Staff welcomed every customer entering the store
  • Explained MORSEAL’s benefits and high-performance features
  • Promoted the 3-for-2 offer using branded leaflets
  • Directed customers to the tills to complete their purchase
  • Set up a branded demonstration desk and pull-up banner
  • Displayed MORSEAL sample tubes and used demo cards to show application

Why It Worked

  • Clear, confident product explanation helped customers understand MORSEAL’s value
  • Branded display and demo setup created a strong visual presence
  • The 3-for-2 offer provided an easy call-to-action at point of sale
  • Friendly ambassadors made the experience approachable and persuasive

Why Choose EXECUTIONALLooking to boost product sales in-store?

EXECUTIONAL delivers professional, sales-driven retail activations that turn footfall into customers through expert product demonstration and engagement.

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0113 479 0075
0203 026 1069