Timeless Swiss Craft, Shared on the High Street
Gisada — the refined Swiss perfume house known for its powerful, unforgettable scents — stepped beyond the boutique and onto London’s bustling shopping streets. EXECUTIONAL was there to help showcase the brand’s world-class fragrances right where shoppers least expect.
What We Got Up To
- Street-Level Sampling: Our team distributed beautifully packaged Gisada samples — each a 1.5ml spray bottle paired with a sleek branded card — to shoppers across London’s busiest retail hubs.
- Creating Connections: It wasn’t just a hand-off. With warm, confident engagement, we turned simple sampling moments into a discovery of Gisada’s heritage and luxury craftsmanship.
- Building Brand Buzz: By placing these exclusive scents directly into people’s hands, we brought Gisada’s story to life, sparking interest and inviting shoppers to experience the timeless allure for themselves.
The Impact
From first spritz to lasting impression, this activation made high-end perfumery feel approachable while maintaining the prestige and elegance that Gisada stands for. A perfect way to drive brand awareness — and leave London scented with Swiss sophistication.
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